Just yesterday, Microsoft revealed their new logo after using the previous one for 25 years. It features the Segoe font and new multi-colored Windows symbol. According to the general manager of brand strategy, the new logo is to signal the heritage but also signal the future — a newness and freshness.
It’s been 25 years since we’ve updated the Microsoft logo and now is the perfect time for a change. This is an incredibly exciting year for Microsoft as we prepare to release new versions of nearly all of our products. From Windows 8 to Windows Phone 8 to Xbox services to the next version of Office, you will see a common look and feel across these products providing a familiar and seamless experience on PCs, phones, tablets and TVs. This wave of new releases is not only a reimagining of our most popular products, but also represents a new era for Microsoft, so our logo should evolve to visually accentuate this new beginning.
What do you think of this new logo?