Nokia Lumia 720 Is In Malaysia. Is It Good? Here’s The Review [video]

The latest Windows Phone 8 device in Malaysia has got to be the Nokia Lumia 720 as Nokia just recently released it 2-3 weeks ago. Though targeted at mid-range consumers, the device is actually packed with some high end hardware and software.


Before we move on, let’s take a look at the specs:

Main camera sensor: 6.7 MP
Display size: 4.3″ WVGA (800 x 480)
Processor name: Qualcomm Snapdragon™ S4
Display features: ClearBlack, Orientation sensor, High brightness mode, Sunlight readability enhancements, Color boosting, Corning® Gorilla® Glass 2, Ambient light sensor, Sculpted glass.

HARDWARE


The phone itself feels thin and light when held in hands. Compared to its older siblings like the 820 and 920, this one feels younger and more modern (though all of them look quite similar, lol). It measures at 127.9 mm x 67.5 mm x 9 mm. The back casing is not removeable, hence giving it a more solid built because there are no moving parts.
On the right side of the phone are the camera button, power button and volume rocker. We like how Nokia has placed the power button right at the spot where users rest the thumb.

The 720 does not have NFC built it but it has a connector at the back so you can put on an NFC casing and activate all wireless features.

CAMERA


The 6.7mpx camera is actually above average. With an aperture opening of F1.9, the 720 performs really well in low light photography, though photos look a little noisy in these conditions. We can say that this is the 2nd best camera on Lumia devices after the 920.


One of the camera features is called ‘Lenses’. This is a menu that brings up all the photo-taking capabilities of apps installed on your phone into one screen. So from the camera viewfinder you can actually take panorama, Cinemagraph (still Gifs) and more.


Low light


Macro

UI & APPS


The 720 shares the same UI as all other Windows Phone 8 devices out there. On the image above, we demonstrated how users can customize the home screen by selecting the perfect size for each Live Tile. (More in the reivew video below).
Nokia did not customize the Windows Phone interface at all, so for users whom have tried other Lumia devices will be familiar with the 720.


Many may say that Windows Phones are lack of apps. Well, that’s true and not true at the same time. According to Microsoft, most of the frequently used/popular apps are already on the Windows Phone store eg: Whatsapp, Shazam, CNN etc.
Nokia has also included many proprietary apps to give the Lumia devices more value. As seen above are among the few that you can get from the Nokia Collection segment in the Windows Phone store. Most of them already come pre-installed anyway.

The Lumia 720 comes in 5 colours: Cyan, Red, Yellow, Black and White and cost about RM999.

So is it worth getting? We would say yes if you are:
– bored of iOS/ Android and wants to try something new
– in need of an affordable smartphone which does not lag or hang
– a trend setter
– loves new things especially techy stuff like this
– looking for an easy to use interface on a smart device.